A large part of my day is spent researching websites. I look for new trends, cool designs and personality but most of all I look for functionality. In the digital age we live in it is very easy to get an online presence but not so easy to get a good one!
Sure you could take all of your printed material and have that uploaded to www.cheapwebsites.com (not sure if thats a real site) in order to have an online brochure but that isn't how the public interacts online.
People go to websites to accomplish specific goals and depending on your brand and business that online experience may be the only contact with your company a customer may have or at least the first impression of your company.
Well, you know what they say, "You never get a second chance to make a first impression", so you should not take your website for granted. It needn't be flashy or have music or be what I call graphically noisy (every inch covered with graphics). It just needs to communicate your brand and message clearly.
My style of design tends to be clean, clear and open. I leave very little room for there to be misunderstandings about the purpose of your visit. I do this by designing each website with the end user and their experience in mind.
When you design your website or speak to someone about your site you should keep a few things in mind.
In a future blog I will take you through my web design process step by step but I hope this is helpful to your brand's digital journey.
Make Money, Have Fun, Be A Blessing,